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Count Basie B
Monday, March 5, 2007: 11:00 AM-12:00 PM

A2: Raising Public Awareness about Pandemic Influenza Through Research-Driven Federal Communication Campaigns

As part of planning and preparedness efforts for human pandemic influenza, the U.S. Department of Health and Human Services, through CDC, has conducted numerous surveys and focus groups and developed materials to inform the public and stakeholders about pandemic influenza. This workshop will summarize communication research efforts and share national messages and materials developed as a result of this research.
Moderator:Kristine Sheedy
11:00 AMIntroductory Remarks
11:05 AMPublic Perceptions on Pandemic Influenza
Alan Janssen
11:25 AMAn Overview of the HHS/CDC Pandemic Influenza Public Service Announcement Project
James B. Bender
11:45 AMDiscussion

The 41st National Immunization Conference (NIC) of CDC