K2 Communication, Education, and Partnership Lessons Learned during the 2009 H1N1 Influenza Response: A Local Perspective

Presenters in this workshop will discuss innovative H1N1 communication programs developed at the local level. Examples include working outside organizational lines, targeting communication to front-line providers, and a co-branding alliance with organizations and companies.
Thursday, April 22, 2010: 9:00 AM-10:00 AM
Regency Ballroom VI
Moderator:
Janine Cory
9:00 AM
Data Into Action: A Health Department Addresses Novel H1N1 Using Public Health Detailing
Laura Wedemeyer, BA, Director, Public Health Detailing Program, New York City Department of Health and Mental Hygiene; Michelle Dresser, MPH; Wendy Vaughon, MPH; Edward Wake; Jane R. Zucker, MD, MSc; Lynn Silver, MD, MPH, FAAP
9:15 AM
Introductory Remarks
9:20 AM
Thinking Outside the Org Chart: Working Across Program Lines to Improve H1N1 Communications
Jacqueline N. Valenzuela, MPH, CHES; Kim Harrison Eowan, MPH, CHES, Deputy Director, Health Education Administration/Wellness Mgr, County of Los Angeles; Julia Heinzerling, MPH
9:35 AM
H1N1 Shortage - a Preemptive Outreach Co-Branding Strategy
Steve Flores, Crisis, Communication, Special Projects Manager, Kern County Public Health
9:50 AM
Discussion
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