Allison Friedman, MS¹, Melissa Habel, MPH, CHES², Mary McFarlane, PhD¹, Rachel Kachur, MPH³, Ashlesha Patel⁴, Meredith Mishel⁵, Lily Williamson, MA⁶, Sarah Levine, MS⁷ and Bonny Bloodgood, MA⁸, 1Division of STD Prevention, CDC, NCHHSTP, Atlanta, GA, 2Division of STD Prevention, Centers for Disease Control and Prevention, Atlanta, GA, 3Department of STD Prevention, Centers for Disease Control and Prevention, Atlanta, GA, 4Planned Parenthood Federation of America, 5Entertainment Media Partnerships, Kaiser Family Foundation, Menlo Park, CA, 6Public Affairs, MTV Networks, New York, NY, 7Kaiser Family Foundation, 8AED Center for Health Communication, Washington, DC

Elisia Cohen, PhD¹, Baretta Casey, MD, MPH², Richard Crosby, PhD² and Robin Vanderpool, DrPH, MPH², 1College of Communications and Information Studies, University of Kentucky, Lexington, KY, 2Department of Health Behavior, University of Kentucky College of Public Health, Lexington, KY