Wednesday, August 8, 2012: 9:30 AM-10:30 AM
Grand Hall West
Wednesday, August 8, 2012: 2:45 PM-3:45 PM
Grand Hall West
Improving Health Communication and Marketing Practices for Recruiting Dyads In An African-American, Faith-Based Community: Lessons Learned From a Community-Academic-Clinical Team
Otis Owens, MPH, University of South Carolina;
Daniela Friedman, MSc, PhD, University of South Carolina;
Kim Johnson, RN, OCN, Spartanburg Regional Healthcare System, Gibbs Cancer Center;
Tracey Thomas, MA, MS, University of South Carolina;
DeLisa Dawkins, BHS, CLS, Spartanburg Regional Healthcare System, Gibbs Cancer Center;
Lucy Gansauer, RN, MSN, CHSP, Spartanburg Regional Healthcare System, Gibbs Cancer Center;
Sharon Bartelt, RN, MSN, MBA, Spartanburg Regional Healthcare System, Gibbs Cancer Center;
Nancy Waddell, AA, Spartanburg Regional Healthcare System, Gibbs Cancer Center;
Jacqueline Talley, BA, University of South Carolina;
James Hebert, MSPH, ScD, University of South Carolina;
James Bearden III, MD, FACP, Spartanburg Regional Healthcare System, Gibbs Cancer Center
How Can We Reduce Online Pharmaceutical Mismarketing?
Brian Falls, MD, Harvard Medical School/VA Boston Healthcare System;
Julian De Freitas, -, Yale University;
Omar Haque, MD, PhD, MTS, Harvard Medical School;
Sydney Levine, BA, Rutgers University;
Allen Shaughnessy, PharmD, Tufts University School of Medicine;
Harold Bursztajn, MD, Harvard Medical School
Graphic Novels: A New Stress Mitigation Tool for Military Training, Developing Content for Hard-to-Reach Audiences
Shari Lambert, BFA, Communication, Art, RTI International;
Russ Vandermaas-Peeler, MS, Social, Psychology, RTI International;
Becky Lane, PhD, Experimental, Psychology, RTI International
Understanding Self-Efficacy's Role In Mediating Health Food Choices and Policies In Missouri Parks
Amy Dunaway, MPH, MA, Health Communication Research Center;
Alex Denning, Health Communication Research Center;
Donna Mehrle, MPH, RD, LD, University of Missouri;
Jon Stemmle, MA, Health Communication Research Center
Creating Interpersonal Communication: The Value of Humor In a Surround Campaign Strategy
Shelly Campo, PhD, University of Iowa;
Natoshia Askelson, MPH, PhD, University of Iowa;
Erica Spies, MS, University of Iowa;
Christie Boxer, University of Iowa;
Mary Losch, PhD, University of Northern Iowa
Evaluating Myplate: An Expanded Framework Using Traditional and Non-Traditional Metrics for Assessing Health Communication Campaigns
Elyse Levine, PhD, RD, Booz Allen Hamilton;
Jodie Abbatangelo-Gray, ScD, Summit Research Associates, NYC;
Amy Mobley, PhD, RD, University of Connecticut;
Grant McLaughlin, MA, Booz Allen Hamilton;
Jill Herzog, BA, Booz Allen Hamilton
How Public Perceptions Are Guiding Development of Messages for Use After An Anthrax Attack
Valerie Johnson, MPH, CHES, Centers for Disease Control and Prevention;
John O'Connor, MS, Centers for Disease Control and Prevention;
Christine Prue, MSPH, PhD, Centers for Disease Control and Prevention;
Jann Keenan, EdS, Keenan Group;
Janet Ohene-Frempong, MS, J O Frempong & Associates;
Stacey Mauney, MPH, Centers for Disease Control and Prevention
Bridging the Cultural and Digital Divides: Embracing Latino Health Access & Tech Behaviors
RA Mancuso, PhD, Latino Consultants, LLC;
Sara Elena Loaiza, Latina, Researcher, Social-Marketer, Latino Consultants, LLC;
Ara Najarian, Media, Diversity, eHealth, Outreach, Education, Enrollment, Latino Consultants, LLC