Fred Fridinger, DrPH

Health Communication Specialist
Centers for Disease Control and Prevention
Office of Communication Science, Office of the Associate Director for Communication
2500 Centry Blvd (MS- E21)
Atlanta, GA
USA 30345
ffridinger@cdc.gov

Biographical Sketch:
Centers for Disease Control and Prevention, Senior Communication Advisor, Office of the Associate Director for Communication, Office of the Director Oct 2010-present. Responsible for high level strategic and issues communication projects working at agency-level and across centers. Directs CDC Vital Signs communication program across the agency. Chief, Marketing and Communication Strategy Branch, Acting Chief of Strategic and Proactive Communication Branch, Division of Communication Services, Atlanta, GA, 2008-Oct 2010. Responsible for leadership of staff on a variety of health communication projects, including audience segmentation, communication strategy and program planning, risk communication, translation of health communication messages and materials, health literacy improvement, and evaluation of effective public health communication interventions. The branch has also been highly involved in the coordination and development of pandemic and H1N1 preparedness communication message development and materials. Strategic Communications & Training, consultancy President, Atlanta, GA, 2005-2008 Provides all-encompassing communication and issues management consultation services, training and facilitation for clients including the Centers for Disease Control and Prevention (CDC), State of Georgia, University of Georgia, Leadership Strategies, the Performance Institute and EquestWorks. More than 25 years of experience conducting complex communication programs focused on a variety of health topics including immunization and vaccine safety. Honored as one the Top 50 Health PR Agency Professionals in the nation judged by peers, featured in PR Week publication. Was the only professional selected outside of New York and Washington-based PR agencies. Author of two books on communication. More than 35 awards for communication work. Numerous presentations at scientific conferences.