Rip Road
32 Avenue of the Americas
19th Floor
New York,
NY
USA
10013
Email:
eric@riproad.com
Biographical Sketch:
2005 to Present -- Founder and President of Rip Road. Lead strategic direction of company and team. Defining public health and commercial health mobile products. Pioneering use of mobile for health awareness and health care.
2002 - 2005 -- Director of Business Development for AT&T Wireless. Launched hundreds of new mobile products and services. Set up the U.S. SMS Common Short Code industry. Created and launched the first mobile operator SMS aggregator program in the U.S. Launched premium mobile video.
1999 - 2001 -- VP Business Development, Europe Online Networks, Luxembourg. Led business development and product for company. Assisted in raising over $70 million in new funding.