Jorge A. Montoya, PhD

Los Angeles County Department of Public Health
Sexually Transmitted Disease Program
2615 S. Grand Avenue, Room 500
Los Angeles, CA
USA 90007
Email: jamontoya@ph.lacounty.gov

Biographical Sketch:
July 2000 – Present STD Program, Department of Health Services Los Angeles, CA Director of Communications & Program Evaluation  Design and direct qualitative and quantitative formative and evaluative research for campaigns, programs and interventions.  Analyze data, and prepare presentations with interpretations and recommendations for implementing interventions.  Manage the publication, design, and dissemination of surveillance reports from the STD Program.  Manage and coordinate public announcements and interviews with news media in television, print, and radio.  Direct mobile STD counseling, testing and outreach activities.  Direct community STD counseling and testing partnerships with CBOs. July 2000 – July 2002 Frank N. Magid Associates, Inc. Sherman Oaks, CA Research Analyst  Directed qualitative and quantitative research for domestic and international television clients for brand design, positioning, market segmentation, trade-off analysis, and attitudes and preference analysis.  Designed and analyzed face-to-face, telephone, and online survey research.  Conducted executive interviews and focus groups.  Coordinated research with various field agencies in Latin America.  Wrote reports and prepared presentations of research results with interpretations and recommendations for clients to act upon.  Made cold calls, prepared and presented sales pitches to Latin American prospects, and wrote research proposals. Montoya, J. A., Kent, C., Rotblatt, H., Kerndt, P., & Klausner, J. (2005). A social marketing campaign and significant syphilis testing among MSM. Sexually Transmitted Diseases, 32 (7), pp. 000-000. Taylor, M., Montoya J. A., Cantrell, R., Mitchell, S. J., Williams, M., Jordahl, L., Freeman, M., Brown, J., Broussard, D., & Roland E. (2005). Interventions in the commercial sex industry during the rise in syphilis rates among men who have sex with men (MSM). Sexually Transmitted Diseases, 32 (10), pp. 000-000.