Using Communications Research to Deepen Our Understanding of Health Behaviors

Tuesday, August 11, 2015: 2:00 PM-3:30 PM
Hanover C/D/E
Moderator:

Exploring the Impact of the Sunk-Cost Bias on Health-Threatening Behavior
Karla LLanes, B.A., University of Texas at El Paso; Gabriel Frietze, B.A., University of Texas at El Paso; Lawrence Cohn, Ph.D., The University of Texas at El Paso

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