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Applying Strategies From the National Action Plan to Improve Health Literacy

The theme of this panel is health literacy improvement. The purpose is to explain the National Action Plan to Improve Health Literacy and demonstrate the goals and strategies in action with illustrative projects. The projects will link to strategies in the plan and demonstrate how participants can use the plan to prioritize effective actions in their communities to address limited health literacy in different populations.
Tuesday, August 17, 2010: 4:15 PM-5:45 PM
Cottonwood A/B
Introduction to the National Action Plan to Improve Health Literacy
Cynthia Baur, PhD, Office of the Associate Director for Communication, Centers for Disease Control and Prevention, Atlanta, GA
Creating Materials to Help Smokers Choose Evidence-Based Cessation Treatments
Todd Phillips, M.S, Center for Social Marketing and Behavior Change, AED, Washington, DC
Using Partnerships and Participatory Research to Develop and Evaluate a Guidebook for Seniors and People with Disabilities On Medicaid
Beccah Rothschild, MPA, Health Research for Action, School of Public Health, University of California, Berkeley, Berkeley, CA
Local Health Departments, Community and Faith Based Organizations During the 2009 Novel H1N1 Pandemic Event: Demonstrating Partnership Strategies to Meet Health Literacy Goals
Rebecca Ledsky, MBA1, Lisa Tensuan, RN, BSN1, Junette McWilliams, MPH1, Andrea Schwartz, MSW, MPH1, Cynthia Baur, PhD2 and Carolyn Brooks, MA2, 1Center for Social Marketing and Behavior Change, AED, Washington, DC, 2Office of the Associate Director for Communication, Centers for Disease Control and Prevention, Atlanta, GA
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