2011 National Conference on Health Communication, Marketing, and Media: Engaging Parents and Youth In Marketing Campaigns to Prevent Drug and Alcohol Abuse

Wednesday, August 10, 2011: 10:45 AM-12:15 PM

Grand C

Youth As Champions for Change: “Lead & Seed”

Nora L. Drexler, MEd, Alutiiq International Solutions, Alutiiq LLC, Erie, PA

Multi-Site, Multi-Year Evaluation of Social Norms Marketing Campaigns

Adrienne Keller, PhD, National Social Norms Institute, Dept. of Student Health, University of Virginia, Charlottesville, VA

Multi-Modal Market Research to Develop a National Underage Drinking Prevention Campaign

Emily Novick, MPP, Division of Systems Development, Center for Substance Abuse Prevention, Substance Abuse and Mental Health Services Administration (SAMHSA), Rockville, MD and Melissa Talbot, Gallup, Inc, Washington, DC

See more of: Oral and Poster

<< Previous Session | Next Session >>