2014 National Conference on Health Communication, Marketing, and Media (August 19-21): Social Media Is Not "One Size Fits All": Approaches to Understand the Audience to Select the Right Media

Social Media Is Not "One Size Fits All": Approaches to Understand the Audience to Select the Right Media

Wednesday, August 20, 2014: 4:00 PM-5:30 PM

Centennial I/II

Moderator:

Jon Stemmle, MA

Patient Engagement: Understanding the Information Needs and Motivations of Medicaid Members in Georgia
Margarita Gonzalez, BA/MS, Georgia Tech Research Institute; Steven Waugh Jr., BS, Georgia Tech Research Institute; Joshua Cothran, BS/MS, Georgia Tech Research Institute; Adina Martinez, BS, Georgia Tech Research Institute; Eric Soto, BS/MS, Georgia Tech Research Institute; Sheila Isbell, BS/MS, Georgia Tech Research Institute; Kelly Gonzalez, BA/MS, Georgia Department of Community Health

The Journey to Financial Independence: Encouraging Work As a Path to Health and Wellness for People with Disabilities Via an Email Drip Campaign
Donald Jones, BS, MA, CMAP, Booz Allen Hamilton

See more of: Oral and Poster

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