The Latest in Communicating about HIV Testing and Treatment

Wednesday, August 12, 2015: 8:00 AM-9:30 AM
Centennial III
The panelist will present three different programs aimed at different audiences: African American women, people in the metro DC area and health care professionals. Their work includes implementing multi-platform programs and evaluating the effectiveness of messaging and channels within them to reach these audiences and affect their behavior.

Remaining Relevant in Changing Times: Cost-Effective Approaches to Campaign Production and Implementation
Alaina Robertson, BBA, Centers for Disease Control and Prevention; Carla Cartwright, MPH, Porter Novelli; Amanda Coppock, MPH, PORTER NOVELLI; Mina Rasheed, MPH, CDC/Chenega Government Consulting, LLC; Jackie Rosenthal, MPA, Centers for Disease Control and Prevention; Jessica Lacy, BA, National Center for HIV/AIDS, Viral Hepatitis, STD, and TB Prevention (NCHHSTP), Division of HIV/Prevention (DHAP); Jo Ellen Stryker, PhD, Centers for Disease Control and Prevention; Nick DeLuca, PhD, Centers for Disease Control and Prevention

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