Holy Smokes! The Federal Government Gets Creative On The Go

Thursday, August 22, 2013: 12:45 PM-2:15 PM
Grand C/D

OMG. Those Smoking Commercials With the Lady With a Hole in Her Neck. It's Scary: A Content Analysis of Tweets From Cdc's Tips From Former Smokers Campaign
Glen Szczypka, MA, Health Media Collaboratory, University of Illinois at Chicago; Sherry Emery Emery, MBA, PhD, Health Media Collaboratory, University of Illinois at Chicago; Robert L. Alexander Jr., PhD, MPH, CHES, Centers for Disease Control and Prevention; Diane Beistle, BA, Centers for Disease Control and Prevention

Health Literacy Goes Mobile: A Case Study of the Healthfinder.Gov Mobile App Challenge
Silje Lier, MPH, U.S. Department of Health and Human Services; Ellen Langhans, MA, Dept of Health and Human Services

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