Poster Session

Wednesday, August 21, 2013: 9:45 AM-10:45 AM
Grand Hall West
Wednesday, August 21, 2013: 2:45 PM-3:45 PM
Grand Hall West

How CDC Is Promoting a Clear Communication Culture
Cynthia Baur, PhD, Centers for Disease Control and Prevention

Dinner Planning and the Use of the Nutrition Facts Label
Deanne Weber, PhD, Porter Novelli Public Services; Chung-Tung Jordan Lin, PhD, U.S. Food and Drug Administration; Adam Burns, MPPq, Porter Novelli

Why Should I Get Screened? Addressing Common Misconceptions About Colorectal Cancer Screening
Jennifer Chu, MPH, Ogilvy Washington; Lauren Grella, MA, Ogilvy Washington; Cynthia A. Gelb, BSJ, Centers for Disease Control and Prevention (CDC), National Center for Chronic Disease Prevention and Health Promotion

Putting Babies First: An Educational Video and Social Media Project
Erin O'Gara, MS, The University of Iowa; Petya Eckler, PhD, University of Strathclyde; Pat Blake, BA, MA, (2013), State Hygienic Laboratory at The University of Iowa; Stanton Berberich, PhD, Iowa State Hygienic Laboratory

Let's Talk Vaccines: Developing a Communications Toolkit to Support Effective Provider-Parent Conversations
Jessica Ridpath, BA, Group Health Cooperative; Michelle Kindall, BFA, Group Health Cooperative; Nora Henrikson, PhD, Group Health Cooperative; Edgar Marcuse, MD, MPH, Seattle Children's Hospital; John Dunn, MD, Group Health Cooperative; Douglas Opel, MD, MPH, Seattle Childrens Research Institute; Michele Roberts, MPH, MCHES, Washington State Department of Health; Ginny Heller, MSW, WithinReach; Todd Faubion, PhD, Within Reach; David Grossman, MD, MPH, Group Health Cooperative

The Selection of Social Media Platforms for a Community-Based Youth Communications Program
Lauren Grella, MA, Ogilvy Washington; Carrie Dooher, JD, Ogilvy Washington; Lisa Charnitski, BA, Ogilvy Washington; Sarah Heidlberg, BA, Ogilvy Washington; Meghan McMahon, BA, Ogilvy Washington; Tessa Burton, MPH, Centers for Disease Control and Prevention

Creating Broad Social Messaging On HIV/STI/Hepatitis Prevention for People Over 50
Luis Scaccabarrozzi, MPH, AIDS Community Research Initiative of America (ACRIA); Hanna Tessema, MPH, MSW, AIDS Community Research Initiative of America (ACRIA); Samuel Jurado`, Masters in Business Administration and Marketing, AIDS Community Research Initiative of America (ACRIA); Cesar Amgel, Bilingual Programs Manager, AIDS Community Research Initiative of America (ACRIA)

Using Text Messaging As a Healthy Lifestyle Promotion Strategy in a Cancer Prevention Program for Urban Latino Families
Laura Esparza, MS, CHES, University of Texas Health Science Center at San Antonio; Deborah Parra-Medina, PhD, University of Texas Health Science Center at San Antonio; David Akopian, PhD, The University of Texas at San Antonio; Louis Lopez, District Vice President, YMCA of Greater San Antonio; Laura E. Zepeda, BS, University of Texas Health Science Center at San Antonio

Increasing Breast Cancer Screening for Underserved Women: Redefining “Hard-to-Reach” By Specific Program Outcomes
Soyoon Kim, MA, MS, University of Minnesota; Laura Friedenberg, MA, Minnesota Department of Health; Michelle Waste, MPH, Minnesota Department of Health; Marco Yzer, PhD, University of Minnesota; Christina Nelson, MPH, Minnesota Department of Health; Jonathan Slater, PhD, Minnesota Department of Health

Can Emphasizing Herd Immunity Influence Parents' Intentions To Vaccinate Their Children?
Kristin Hendrix, PhD, Indiana University School of Medicine; Maria Finnell, MD, MS, Indiana University School of Medicine; Gregory Zimet, PhD, Indiana University School of Medicine; Lynne Sturm, PhD, Indiana University School of Medicine; Stephen Downs, MD, MS, Indiana University School of Medicine

Conversation As a Function of Smokers' Stages of Change
Jacob Depue, Ph.D., Professional Data Analysts, Inc.; Marietta Dreher, BA, ClearWay Minnesota; Barbara Schillo, Ph.D., ClearWay Minnesota; Andrea Mowery, BA, ClearWay Minnesota; Michael Luxenberg, Ph.D., Professional Data Analysts, Inc.; Lija Greenseid, Ph.D., Professional Data Analysts, Inc.

Exploring the Role of Message Sensation Value (MSV) and Interpersonal Communication
Jacob Depue, Ph.D., Professional Data Analysts, Inc.; Marietta Dreher, BA, ClearWay Minnesota; Barbara Schillo, Ph.D., ClearWay Minnesota; Andrea Mowery, BA, ClearWay Minnesota; Michael Luxenberg, Ph.D., Professional Data Analysts, Inc.; Lija Greenseid, Ph.D., Professional Data Analysts, Inc.

Crowdsourcing for Health: Results From the First-Ever Health Literacy Hackathon
Mary Ann Petti, MPH, CommunicateHealth, Inc.; Molly McLeod, BA, CommunicateHealth, Inc.; Ana Tellez, MA, CommunicateHealth, Inc.; Stacy Robison, MPH, MCHES, CommunicateHealth; Xanthi Scrimgeour, MHEd, MCHES, CommunicateHealth, Inc; Sandra Hilfiker, MA, CommunicateHealth, Inc; Perrie Briskin, BA, CommunicateHealth, Inc.

Developing a Mobile Application to Enhance Mass Casualty Event Preparedness and Response
Terica Scott, MA, Centers for Disease Control and Prevention, National Center for Injury Prevention and Control; Scott Sasser, MD, FACEP, Emory University School of Medicine; Bonny Bloodgood, MA, ICF International; Jeremy Vanderlan, BA, ICF International; Zoe Dmitrovsky, BA, ICF International

Effective Online Approach to Mobilize Youth in Tobacco Prevention
Tamaki West, MA, Health Resources in Action; Hye Won Lee, MPH, Health Resources in Action; Evan Wilson, MA, Health Resources in Action; Esmirna Damaso, MPH, Massachusetts Department of Public Health; Malini Runnells, Health Resources in Action

Evaluation and Improvement of Strategic Partnerships and Alliances for Public Health Preparedness and Response
Serena Vinter, MHS, U.S. Centers for Disease Control and Prevention; Diana Yassanye, MS, U.S. Centers for Disease Control and Prevention; Amy Hoying, MBA, Booz Allen Hamilton; Nikita Sambourskiy, BA, Booz Allen Hamilton

Herding Cats to Create An Integrated Tobacco Website
Starla Stiles, MA, U.S. Department of Health and Human Services; Karen Silver, MPH, U.S. Department of Health and Human Services; Tara Broido, MPH, U.S. Department of Health and Human Services; Richard M. Stapleton, MA, U.S. Department of Health and Human Services

Let's Stop HIV Together: Innovative Implementation To Fight HIV Stigma and Complacency
Elizabeth Mallalieu, MPH, CPH, Centers for Disease Control and Prevention; Tiffany Brewer, MA, American Institutes for Research; Jackie Rosenthal, MPA, Centers for Disease Control and Prevention

Utilizing Mixed Digital Platforms to Communicate Cdc's HIV Screening Recommendations: Primary Care Provider (PCP) Outreach
Tanesha Tutt, DHEd, MS, CHES, Centers fo Disease Control and Prevention; Judy Griffith, RN, MS, Centers for Disease Control and Prevention; Donata Green, PhD, Centers for Disease Control and Prevention; Kimberly Leeks, PhD, MPH, Centers for Disease Control and Prevention; Julie Straw, MPH, Centers for Disease Control and Prevention

Examining the Network of Local Health Departments and Their Information Sources On Twitter
Jenine Harris, PhD, Washington University in St. Louis; Elisia Cohen, PhD, University of Kentucky; Ross Brownson, PhD, Washington University in St. Louis

Creating Successful Webinars: Best Practices and Lessons Learned
Maria Sipin, BA, Children's Hospital Los Angeles; Mia Humphreys, BA, MSW, Children's Hospital Los Angeles

A Comparison of Online and In-Person Focus Groups and Their Implications for Health Communications Research
Jennifer Berktold, MA, Westat; Yvonne Garcia, BA, Centers for Disease Control and Prevention; Teresa Smith, RN, BSN, Centers for Disease Control and Prevention; Cindy Fowler, BS, Centers for Disease Control and Prevention; Austyn Wilder Dukes, MA, Centers for Disease Control and Prevention; Amelia Burke, MA, Westat

OMG. THAT Smoking Commercial With the Lady With a Hole in Her Neck. It's Scary: A Content Analysis of Tweets From Cdc's Tips From Former Smokers Campaign
Glen Szczypka, MA, Health Media Collaboratory, University of Illinois at Chicago; Sherry Emery Emery, MBA, PhD, Health Media Collaboratory, University of Illinois at Chicago; Robert L. Alexander Jr., PhD, MPH, CHES, Centers for Disease Control and Prevention; Diane Beistle, BA, Centers for Disease Control and Prevention

Middle School Students Design Text Messages to Raise Awareness of HPV Vaccine
Joan Cates, PhD, MPH, University of North Carolina at Chapel Hill; Rebecca Ortiz, PhD, Texas Tech University; Steve North, MD, MPH, The Center for Rural Health Innovation; Amanda Martin, BS, The Center for Rural Health Innovation; Richalle Smith, MA, The Brody School of Medicine; Tamera Coyne-Beasley, MD, MPH, University of North Carolina at Chapel Hill

VA/DoD Risk Communication Review: Camp Lejeune Historic Water Contamination and Health Concerns
Constance Raab, MPH-C, Veterans Health Administration, Department of Veterans Affairs; Susan Santos, MS, PhD, War Related Illness and Injury Study Center, Public Health, Veterans Health Administration, Department of Veterans Affairs; Deanna Harkins, MD, MPH, US Army Public Health Command, Aberdeen, Maryland; Brad Flohr, Assistant Director for Policy, Compensation Service, Veterans Benefits Administration, VA, Washington, DC; Terra Irons, PhD, Office of Public Health, Veterans Health Administration, Department of Veterans Affairs, Washington, DC; Donald Lundy, REHS/RS, DrPH, MS, LTC, Army Proponency Office for Preventive Medicine-National Capitol Region, Falls Church, VA; Glenn Markwith, BA, Navy & Marine Corps Public Health Center, US Navy, Portsmouth, VA; Kendra Motz, Captain, US Marine Corps, Arlington, VA; Patrick Whitney, MD, MSPH, Lt Col, Air Force Medical Services Agency, US Air Force, Falls Church, VA

Laugh Model: Restructuring the Framework of Public Health in Social Media
Cameron Lister, MPH(c), Brigham Young University; David Vance, MPH(c), Brigham Young University; Marla Royne, PhD, University of Memphis; Carl Hanson, PhD, MCHES, Brigham Young University; Michael Barnes, PhD, MCHES, Brigham Young University

Improving Practice, Training Coaches, and Helping Prevent Concussions Through Effective, Engaging, Online Learning
Kelly Sarmiento, MPH, Centers for Disease Control and Prevention (CDC); Erica Mizelle, MS, Banyan Communications; Angela Richter, BS, Banyan Communications; Sally Deval, BA, Banyan Communications; Jessica Burke, BA, Centers for Disease Control and Prevention, National Center for Injury Prevention and Control

The Power of An Ever-Evolving Digital Strategy: Parents Are the Key to Safe Teen Driving Campaign Case Study
Jessica Burke, BA, Centers for Disease Control and Prevention, National Center for Injury Prevention and Control; Shelley Hammond, MMC, Centers for Disease Control and Prevention; Erin Sauber-Schatz, PhD MPH, Centers for Disease Control and Prevention; Michele Huitric, MPH, Centers for Disease Control and Prevention

Carrot Or Stick Approach? Messaging Effectiveness and Brand Impact
Andrea Mowery, BA, ClearWay Minnesota; Barbara Schillo, Ph.D., ClearWay Minnesota; Marietta Dreher, BA, ClearWay Minnesota; Paul Riedesel, Ph.D., Action Marketing Research

COPD: A Talkative Disease in Need of Talking “Points”
Monique Ndenecho, MPH, National Institutes of Health; John Norris, BA, Porter Novelli Public Services

See more of: Oral and Poster